Marketing

Sector fights back

IBISWorld expects revenue in the graphic design sector to increase at an average annualised rate of 4.3% in the five years to 2000-10. After…

Lead the way

In December 2009 we published The 12 Sales Trends of 2010 and invited readers to vote on what they thought are the most important trends in …

The power of empathy

Sales shouldn’t be all that hard, come on guys, is it really that complicated? The common answer is, “hell yes”, because most salespeople fo…