Marketing

The next five years should bring moderate to good growth for the advertising industry, along with further rationalisation. By JASON BAKER of…

I’ve done the research: in sales Men are from Mars and Women from Venus… we can learn from each other   Last week I explained that my …

It was my research that led me to the title of this blog, and the data still stacks up well. Get me a womanSome of you may be wondering w…

Social marketing – keeping it niceWith Mother’s Day on Sunday, WebProNews.com has put together some of top tips for earning a good onlin…

Search engine marketing is a hot area for hot innovators, and with the big retail names yet to realise its potential, it is one market that …

I have often wondered what exactly is the magic quality that makes great sales people. Here’s seven emerging sales competencies. Like man…

Many businesses are predicted to change hands in the next five years. What business owners don’t know is that they will be settling for a …

I knew that being hesitant in the sales arena was a no-no, but I didn’t know just how much business it could cost. I knew that being he…

My phone at home rang, and the spiel began. I felt disengaged and disinterested. What are they thinking?! I was working from home when …

I am seeing a lot of time wasted by sales staff aimlessly chatting with clients. I am seeing a lot of time wasted by sales staff aimless…

Psychometric assessments for sales staff are all the rage, but beware – no one criterion is fail-safe. Everyone seems to be using onlin…

Self promotion is quite an important skill. It is the intention behind it that can bring you undone. Today it’s not uncommon for some …