Marketing

Any rise in junior pay rates could devastate SMEs in the retail and hospitality sectors, business groups say. The future of junior wages has…

Want your 15 megabytes of fame? Video is taking centre stage with marketing these days, and businesses that neglect video on their websites …

True leadership is necessarily a work in progress – there is always something more you can learn. Be the leaderWhat are great leaders mad…

Meetings with your sales team are not just important, they are essential for survival.   Have you ever sat through a pointless meeting…

Valuations may be necessary, but they can also be frustrating. But there are things you can do to improve your standing. By TOM McKASKILL. …

Sex? No. Friends? No. Web? You bet!Digg digs deeperHeadhunting head liceiPhone heads for Europe Americans giving up friends, sex for web li…

What’s in a domain name? Only everything. Analysing aspects of your name gives Google a starting point in ranking you. The name’s the…

It is amazing how such an intangible element such as trust can be nurtured by a thoroughly tangible means – all for the greater good of yo…

How much information do we really need? What it the right information to capture and manage? I like to keep it as simple as possible.  …

Ask me anything … well, almost anything, about Google AdWords. I’ve done the exam, got the certificate and the warm, fuzzy feeling. Tha…

Business owners are nervous about interest rates and losing confidence despite reporting a strong outlook for profits and sales, two key sur…

Core value or convenient value? Business operations don’t always fall neatly into each. I was in a meeting last week with someone from th…