Kogan.com.au has been issued with a cease-and-desist letter after it hosted a Click Frenzy sale despite not being part of the official event…
Kogan.com.au has been issued with a cease-and-desist letter after it hosted a Click Frenzy sale despite not being part of the official event…
Marketing juggernaut Click Frenzy has promised its disappointing launch last year will not be repeated, but what can retailers expect this y…
A scheme to rank Australian e-commerce sites has launched with four online businesses given a ‘Google Trusted Stores’ tick. Google will …
The company behind Australia’s number one e-commerce site will be launching its next online venture early next year, as the group celebrat…
In my last article I spoke about best practice Amazon product page optimisation for gaining higher rankings. That’s fine if you have a…
Australian businesses struggle to get a look-in on arguably the world’s biggest e-commerce platform, Amazon.
But if you can get your pro…
AdWords is a huge product. Not only does it enable you to target people with ads on Google’s search engine when they’re looking for stuff, b…
The drive towards insane ad targeting took another leap forward a couple of months ago, when Facebook quietly announced Facebook Custom Audi…
Social sharing is becoming an increasingly important factor in helping your ranking positions. Search engines have been factoring social ‘si…
Recently Australia Post caused a bit of a ruckus when it struck a new partnership deal with eCommerce retailer Tarazz. Grant Arnott from…
Like Facebook and Twitter, Pinterest has been another one of “those” rising social networks over the last 12 months. It’s somehow mana…
Kudos this week to The Iconic; an emerging fashion brand that’s using a variety of digital marketing tactics, both online and offline, to …
