Explained: How Apple’s latest software update will affect small businesses on Facebook
Apple has rolled out its iOS 14.5 update for iPhone users, including a major change that could restrict the reach of paid Facebook ads.
Social media platform Litt bags $1.5 million in record time, as Aussies show appetite for alternatives to Facebook
Aussie alternative social media startup Litt has raised $1.5 million through equity crowdfunding — and broken a few records along the way.
How to slash your cost per lead on Google Ads
Is your dollar working as hard as it can be on Google Ads? With these tweaks, you can improve your results to generate more leads with the same budget.
Tweaks to the news media bargaining code are a win for Facebook, Google and the government. But what was lost along the way?
After almost a year of heated discussion about the news media bargaining code, there will shortly be a new law of the land.
ACCC boss Rod Sims says extra scrutiny of the travel sector to continue in 2021
The consumer watchdog has revealed its priorities for the year with dodgy sales practices in the travel sector set to be scrutinised.
This brilliant Flybuys ad is a reminder of how much advertising has lost its way
The new Flybuys ad unearths a universally human experience, then wraps itself inside a unique, culture-specific, heavily-branded, witty and crazily memorable musical expression.
Australia vs Facebook: The battle over advertising revenue, consumer data and the ‘attention economy’
Facebook has blocked the sharing of news content in Australia, and last month, Google threatened to exit the market. So what’s prompting these nuclear options?
A letter from the editor-in-chief: Why SmartCompany has signed up to Google’s News Showcase
Private Media, the parent company of SmartCompany and Crikey, has signed up to Google’s News Showcase. Here's why.
Here are the four industries set to be hardest hit if Google Search exits Australia
Google Search leaving Australia would be devastating for the tens of thousands of SMEs that rely on the search engine to attract customers.
Aussie small businesses consider legal action against Google over click fraud
SMEs suspicious of click fraud are pursuing a legal battle against Google, amid concern about the company's dominance in the ad tech industry.
Google pulling its search engine from Australia “would be a disaster” for SMEs
Google’s threat to remove its search engine from Australia “would be a disaster” for small businesses and digital marketing agencies.
From Baywatch to flying bananas: Here are the 10 most complained about ads of 2020
Australia's advertising watchdog has unveiled its list of most complained about ads in 2020, featuring ads by Ultra Tune and KFC.