Instagram now offers multiple URLs in user profiles, challenging Linktree’s $1.7 billion ‘link in bio’ empire
Social media giant Meta now allows Instagram users to share multiple website links on their profiles, promising small businesses and content creators new ways to promote their work, while challenging the business model of Australian 'link in bio' unicorn Linktree.
Marketing masterclass as Twoobs turns a damaged stock shipment into a sales boon
Melbourne-based Twoobs has turned a damaged shipment of more than 3000 pairs of its distinctive shoes into a sales boon that has exceeded the startup's targets, in a eco-friendly marketing masterclass for other SMEs dealing with stock bungles.
Mars bars, Snickers, and other chocolate classics will soon come in paper-based packaging
Mars Wrigley Australia has confirmed it is focusing on transitioning its entire Australian-made chocolate bar portfolio to paper-based packaging.
The Very Good Nursing Bra raises $20,000 on Kickstarter to make compostable underwear
Entrepreneur Stephanie Devine has successfully raised $20,000 via Kickstarter for The Very Good Nursing Bra, a plastic-free alternative for mums and babies.
Meal kit subscription Dinnerly freezes prices for six months to tackle cost-of-living pressures
Dinnerly says the decision is part of its mission to help Australian families better manage their weekly food costs, tackle cost-of-living pressures and reassure consumer confidence.
NSW, Queensland and Tasmania leading the online shopping race: Research
Digital businesses in the three states are reaping the benefits of Australian consumers’ love for online shopping, with businesses in the states seeing their annual turnover jump by up to 13%.
New buyer sought for iconic Kiwi shoe brand Bobux as it falls into receivership
Bobux International has been placed in receivership after Covid-related supply chain issues, overstocking and an IT system revamp pushed the business to collapse.
Coles and Uber Eats reveal on-demand delivery expansion, promising personal shoppers across 500 stores
An expanded partnership between Coles and Uber Eats promises to make on-demand grocery delivery services available across Australia, with the supermarket giant pledging to add 500 brick-and-mortar stores to the app.
Milkrun was onboarding drivers for GoGet car deliveries weeks before closure
Exclusive: According to a source, Milkrun had begun onboarding drivers for GoGet car deliveries in the final weeks before its closure.
Digital authenticity seal creates a buzz for apiculture industry
The latest sector to get a digital seal of authenticity from the Department of Agriculture, Fisheries and Forestry is honey exporters and the Australian apiculture industry.
End of an era? Future of 77-year-old Tupperware uncertain as losses mount
Tupperware said it is looking into potential layoffs, to monetise some fixed assets, and is reviewing its real estate portfolio to free up cash.
‘The math just didn’t make sense’: Why Milkrun didn’t work in Australia
This week instant grocery delivery app Milkrun announced its closure. Here's why some experts weren't surprised.
