Business Advice

Faced with sluggish conditions, many business owners consider firing staff to maintain a healthy bottom line, but there are better ways to cut costs.

According to new research about consumer choices, if you are selling something healthy or virtuous, cueing busyness may work in your favour.

We must not overlook the increasing importance of storytelling in sales and marketing, as it takes our sales teams beyond presenting features and benefits.

Here's how you can "lead an individual or group through the need to change so they get on board and stop resisting you."

We can agree everybody lives by selling something — whether it be ideas, initiatives, visions, products, services or solutions. 

Here's how to set and stick to 90-day financial goals that are realistic, meaningful and will be valuable to your business in the long-term.

The process of selling a business comes in many shapes and sizes, with some entrepreneurs exiting after a few years, a few decades, or even longer.

"A pet peeve of mine is when people talk about things 'the brand' does. The organisation and the brand are related, but they are different."

Poorly placed birdbaths remind me of retail outlets where customers are anxious about entering the store for fear of being pounced on by a predator.

Here are 10 lessons and insights Ronan Bray learnt from starting three businesses and selling two, all before the age of 30.

Many countries have a two-tier system, with the traditional board of directors supported by an advisory board — which Australia could benefit from too.

Prioritising your personal branding on LinkedIn and other social platforms is imperative if you want to stay ahead of the professional curve.