Business Advice

It’s always important for small businesses to come up with new ideas, not only to stay ahead of the competition but also to keep up with market trends.

The most successful small businesses see customer satisfaction as a starting point and unwavering loyalty as the ultimate goal.

Implementing a good cyber security strategy is key for your business to keep running smoothly.

Striking a balance between a digital touch and human touch will be the competitive differentiator in the customer service space.

We need to be providing customers with a forum to receive this feedback. We need to be facilitating regular customer surveys.

To stay ahead of the retail game, invest in your future customer’s journey, and you’ll be investing in your future as well.

SMEs have been warned to prepare for tough changes to whistleblower protection laws to minimise the risk they could face hefty fines or jail.

Red tape doesn't stifle innovation, it supports inventing with integrity and boosts consumer confidence in new, emerging products, writes Kristy Chong.

It takes effort to find the precise words to describe your product or company's value in a way that resonates with your target audience.

Big brands often exist to solve outdated consumer needs and pain points. The key to disruption is exploiting these vulnerabilities.

There’s a situation that always makes me fear another business is in mortal danger. I like to call it ‘one big client syndrome’.

Despite our full belief in the product, and the blood, sweat and tears we invested into getting it off the ground, the business was going nowhere.