Michelle Gamble

If you hadn’t noticed, things have been gradually heating up in the online advertising space. Increased competition from social media adve…

As marketing becomes more complex and employed across more channels, keeping up with the volume of activity and tracking and analysing perfo…

If there’s one thing you need to know by now, it’s this: If your content marketing strategy is not documented, you’re on a clear path …

We are halfway into the first month of the year and I bet most of you are in the thick of planning your marketing strategies for 2015. Are …

It would be no news to business owners who are actively using Facebook that making sure your followers actually see your posts is getting mo…

Customer behaviour has changed drastically in the last few years with the advent of the social media age. Customers are now extra vigilant, …

There are two critical questions you need to ask when embarking on a new marketing campaign:

1. What results are you expecting from marke…

It’s that time again. The Christmas catalogues start jamming up your letterbox, there’s countdown messages hitting your inbox and you’…

Investment in content marketing is expected to grow 61%, according to the Association for Data-driven Marketing (Australia). My bet is that …

LinkedIn is increasingly becoming a strong platform for brands targeting other businesses. At Marketing Angels we are consistently incorpora…

Last week I presented to a franchised travel company about local area marketing for their franchisees. Small and large businesses alike oft…

Most business owners I speak to have dabbled at some point in using professional search engine marketing (SEM) and search engine optimisatio…