Michel Hogan

Malcolm Gladwell famously alerted us all to the 10,000 hours of practice it takes to get really good at something. And I don’t see why bui…

The estimable Peter Drucker once stated that “culture eats strategy for breakfast”. Not sure about the eats part, but the fact that it p…

I’m a bit out of sequence but I wanted to share with you not just a brand that I like, but an article that shares seven lessons – and wh…

There’s a clear line between the things you need to do to build a brand and the things that are nice to do. Where and what you spend your …

  Here is a different business approach that has the power to transform your organisation and, as a result, your brand: be generous, with y…

What makes you care about an organisation and their brand? It’s a good question to ask yourself because your customers are just like yo…

A new article on Inc.com caught my eye last week. It talked about some time spent by author and teacher Jim Collins at the United States Mil…

I know, I know. Lots of people will tell you that you do. Big companies everywhere keep ditching the old for no good reason and putting in t…

For many years I’ve practiced yoga. And in our practice we spend a lot of time looking at the little things and their impact on the whole….

Members-only online shopping ‘clubs’ have been around for a while and have become known as places where you can find the odd great thing…

I’m supposed to be writing about a brand I like this week; however, it’s going to have to wait because I need to talk to everyone who re…

I can’t tell you how to build your brand. Only you will know how to do that. Only you know and control the combination of culture, val…