
Beyond bedding: Bed Threads eyes off further ‘home’ categories
Bed Threads co-founder Genevieve Rosen-Biller has hinted that her brand is looking to expand into even more categories, beyond bedding.
Eloise Keating is the news editor of SmartCompany and Inc Australia. Prior to joining SmartCompany, Eloise was news editor at Books+Publishing, the trade press for the Australian book industry. Eloise has degrees in media and communications, marketing and business management, and political science. You can follow her on Twitter at @ellykeating.